get started now
to shift your brand to a higher level
Custom tailored brand, website, and marketing solutions for online brands
you're in the right place
have a brand you've never connected with and need a fresh look
have outgrown that templated logo and website design that helped you get started
have a website, message or branding that doesn’t clearly represent your business anymore
feel like your brand is all over the place and want to look more cohesive
recognize the value of building an authentic brand and clear message to accelerate your growth, and position yourself as a market leader
are ready to make a long-term investment for your brand
haven’t even launched your business altogether, but you have the capital to hire the best team and build a brand the right way
Maybe you:
Like you’ve grown your brand well, but have hit a wall and need some help.
in your brand?
stuck
Are you feeling
Your business has evolved and your brand needs to evolve with it.
You’re ready for the next level, to get support to grow your brand beyond what you can do on your own. You’ve been in business long enough for it to have changed and evolved and are known as an expert in your field, but it’s time to make some changes and take things to the next level.
You might feel a little stuck and cramped within the confines of your current branding. You’re refining, honing, and streamlining your business and you need a partner to come alongside you in aligning your brand with your growth. Your brand has served you well until this point, but you’ve pieced it together over the years and are ready to refine it into a cohesive, consistent brand that matches the level of your business and can take you to new heights.
You are probably crunched for time because you're knee-deep in running your business, and you're ready to invest in a long-term, strategic partnership as your brand evolves. You need help evaluating your current position and developing a strategy to move forward.
Draft a thoughtful brand strategy
Design a strategic brand and website
Develop a consistent marketing experience
Take your brand to a higher level
Whether that’s helping you build your brand from scratch or refine what you’ve already built, you can trust me to:
I won’t just lead you to the path, I will guide you through it.
My custom brand services are designed to help online personal brands shift to the next level of brand building using my signature Intentional Brand Framework with a more in-depth approach.
By combining intentional strategy and thoughtful design, we can work together to develop a strong brand presence, strategize a workflow on your website, drive more sales, and be more intentional with your online presence to shift your brand to a higher level.
With custom tailored brand, website and marketing solutions we can partner together to strategically bring your brand to the next level.
DIY branding has served you well until now, but at this point you need something more in order to get to the next level of building your brand.
let's work together
ready to get started?
Signature brand development worksheet
30-minute strategy call
Business + industry research
Brand positioning + strategy
Brand strategy guide (PDF)
1 brand design concept with 2 rounds of refinements
Brand identity guide (PDF)
Printing + file type guide (PDF)
All logo files delivered in popular file formats for multiple uses
Launch graphics + support
What's included
I believe the first step to creating or elevating your brand is having a clearly defined brand strategy. Your brand will be crafted with intention and purpose, backed by research into your ideal client's struggles, goals, and style. I'll uncover the differentiating qualities that make your brand uniquely marketable to your dream clients and then translate that into an effective design.
No more piecing together of elements that never really represented you anyway. We will take a strategic approach to elevating your brand so that it carries you into the next level.
Investment: $4000
Timeline: 4-6 weeks
Brand strategy + design
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let's work together
ready to get started?
30-minute strategy call
Website sitemap + strategy
Website content outline + image direction
1 initial website design concept with 2 rounds of refinements
Custom Coming soon page (if necessary)
Design and development of 5 pages
Integration of email marketing
Responsive web design for desktop and mobile optimization
30-minute wrap up call
Website training videos
Launch graphics + support
What's included
We'll work together to determine your objectives & audience and then use a content-driven approach to design a strategic and conversion oriented website.
I'll put myself in your customers' shoes to create a beautiful, user-friendly, easily navigable website that serves as the cornerstone of your brand marketing.
*Requires established branding identity
*supported platforms: Showit, Squarespace, Shopify
Investment: $5,500+
Timeline: 6-8 weeks
Website strategy + design
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let's work together
ready to get started?
Social media graphics
Blog graphics
Ad design
Pattern + icon design
Course execution
Book or publication design
Media kit design
Sales page design + development
Email marketing strategy and execution
Specific training or strategy for your needs
What's included
Building your brand doesn't end with creating your brand or website. In fact, that’s just the beginning. You will continue to need support as you grow your business and refine your brand. You might need social media graphics, email marketing support, additional website pages, sales pages, sales funnels, etc - all of these things are how you build your brand and get that message out there.
Now we can work together on an ongoing basis to continue to grow, develop, and refine your brand over time. As your brand evolves, I'll be there to support you through graphics, tutorials, and strategies.
*Requires established brand identity
Investment: $1000+
Timeline: based on scope
Digital marketing design
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get started now
Online business owners and personal brands who have clients and customers they want to serve well. Coaches, consultants, designers, photographers, educators, speakers, and authors - you’re my people.
People who are open to letting someone “inside” the core of your business in a way that goes deeper than surface level design band-aids.
Brands that are ready to partner with a designer and strategist they don’t have to micromanage, who can confidently nail the results you’re after.
I work best with:
is this you?
my clients
Rhiannon Bosse
Rachel truly learns what your desires are for your brand or business and works to make that happen. Her designs were so in touch with what I had dreamed up.
Lauren Olson
Rachel was the exact person, with the right programs, that I had been searching for. After previously working with other designers, I found Rachel to be more innovative, on-trend, and ahead of the curve when it comes to website design.
Dianne Schmucker
She helped me tremendously in gaining more clarity and also showed me a whole new way of running a business. I'm excited to see how my business will be different being able to run it with more intention and knowing what I'm working for instead of just winging it.
Brand strategy intensive
Brand identity design
Website strategy + content
Website design + development
Launch + training
Ongoing support as needed
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the experience
This is real, in-depth, personalized business development. We are looking at the whole picture and building your business in a strategic way so that it allows you to grow your business from a place of confidence instead of confusion.
Yes, we do that through gorgeous brand, website, and marketing designs, but only after we’ve worked through in-depth strategy and positioning for your business first.
This is Where strategy meets design and creates a brand that elevates your business to the next level
This isn’t another pretty branding package.
let's get started
We’ll jump on a free clarity call to analyze your existing brand visuals and messages and we’ll figure out the best path to clarify & elevate your brand.
I’d love to chat!
Think this might be you?
I love working with like-minded individuals that I connect well with, who are passionate about what they do, & who are ready for big change in their brand.
Yes please! Enroll me now!
Start with my brand strategy course to establish a clear foundation so you can build your brand with intention.
Not quite ready for this stage yet?
I do work with clients on an ongoing basis in several different ways & would love to see if it's a good fit. If we might be a good fit, please contact me for more information!
Do you offer retainer services?
Absolutely! I aim to create websites that are easy for you to manage. I will record a screenshare video training detailing the ins & outs of your new site so you can learn to use it moving forward. I also offer 30 days of post-launch support as a part of all website projects in case you have questions after your site goes live.
I'm not very tech-savvy. Can you help us learn to use our new website?
While I do understand that certain situations only require a single logo, I believe that a truly intentional brand needs to be developed as a whole. If you need a simple design to get started, please visit the template shop for a semi-custom brand design and website template.
I only need a logo design can you help?
I primarily specialize in Showit and Squarespace websites, though also work on Shopify too. Not sure what's best for your brand? We are happy to help recommend the one that would suit your specific needs best.
What website platforms do you work on?
When the brand or site design concept is presented to you, you will see it as a whole so you can get an idea of the big picture. Because I spend so much time on research and strategy, I can better develop, create, and present a solution for you, and we typically need to refine rather than revise.
Is there a revision process for the designs?
I am happy to split your project total into two, three, our four installments depending on what works best for you.