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You've poured your heart into your business, and your faith is the foundation of it. Now it's time for your brand to reflect that — with strategy, design, and a process built around your calling, not just your business goals. Whether we work together 1:1, through a template customization, or with a self-guided resource, every path is built on the same foundation: strategy rooted in faith, designed for clarity, and built to last. 

Branding, coaching, courses, and templates for Kingdom-driven women.

You walk away with a brand and website that's ready to work for you, with training and support to use it with confidence as you step into your next season.

Launch and grow

From your strategy, we build your brand identity, your website, or both, designed to reflect your calling and connect with the people you're meant to serve.

Build the foundation

We start with strategy. Before anything is designed, we dig into your messaging, audience, positioning, and vision so every decision that follows is rooted in clarity.

Get clear

Through a strategy-driven, deeply personalized process, I’ll create a brand and website that doesn't just look polished, it performs.

How it works

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Brand strategy — brand messaging — creative direction — brand identity — website strategy — website copy — website design — website development — website integrations — brand consulting - Brand strategy — brand messaging — creative direction — brand identity — website strategy — website copy — website design — website development — website integrations — brand consulting

Whether you’re rebranding or building from scratch, everything we create will be rooted in clarity, guided by strategy, and designed with purpose. To give each project the attention and intention it deserves, I limit the number of clients I book at a time, ensuring you receive my full creative energy, care, and strategic focus.

How we can work together

brand development

brand development

browse the resources

Strategic brand resources you can work through on your own timeline, built with the same approach behind every custom project.

Self-guided

$797 | self-paced

All the strategy depth of the custom brand package with customization of an existing brand identity kit rather than a design from scratch. Same strategic foundation, more accessible investment.

Template customization

$2,500 | 2 weeks 

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Full brand strategy and custom identity design built from scratch around your calling, audience, and vision. We start with your messaging, values, and positioning and build a visual identity that reflects where God is leading you, not where you've been.

Custom brand

$4,500 | 3-4 weeks

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This isn't just a rebrand. It's a visual transformation for your brand from deep within.

WEbsite design

Your website should support your growth, not stall it.

website design

browse the resources

Strategic website templates you can implement on your own timeline, designed with the same conversion-focused approach behind every custom site. 

Self-guided

$997 | self-paced

Full website strategy, copy, and template customization. You get the same strategic depth and professional design at a more accessible investment, built on a template foundation and customized with my hands and eyes on your project.

Template customization

$3,500+ | 3 weeks 

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Strategy, copywriting, SEO, and custom design for a website that reflects your brand, serves your audience, and turns the right visitors into inquiries. Every page is built with intention, from the structure and messaging to the user experience and conversion strategy.

Custom website

$7,500+ | 6-8 weeks

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consulting

Just need some strategy and clarity?

Consulting

The Brand Breakthrough Session is a focused one-hour strategic deep dive to bring your ideas into focus. Whether you need a brand audit, a website review, or help clarifying your next step, you'll walk away with a clear path forward.

Brand breakthrough session

$500 | 1 hour

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free Brand Auditstart with a free Brand Audit

More aligned inquiries from women who already feel connected to your message before they ever reach out.

Confidence to raise your prices because your brand finally reflects the value of what you offer.

A message that reaches further, attracting the right audience and opening doors to opportunities you were actually made for.

A foundation that grows with you through every pivot and next season, so you never have to start over again.

What becomes possible when your brand is aligned.

This is branding with purpose, clarity, and longevity. 

Kind words from past clients

April Arnold

I loved working with Rachel! She understood my brand identity so quickly and created beautiful branding material that reflects my brand so perfectly! The website design helped pull everything together.

Michaela Beel

Since launching the newly designed site, I continue to get steady inquiries and compliments on how clean, easy to navigate, and beautifully tailored it is to me and my business. The highest compliment was when a client told me the website feels just like I do in person! 

kiesha yokers

You nailed it! It's amazing. I love it. Everything looks really good. The blog looks so good. The website looks so good. I can't stop staring at it. I'm just in awe. You nailed it - exactly what I was looking for. I feel so heard and I wish the rest of the world could hear me like this!

valerie thomas

You really knocked it out of the park while making it enjoyable and time efficient. I spent a long time looking into designers and chatting with them, and nothing felt like the perfect fit till I found you! I really appreciate your patience and insightful guidance and expertise with everything.

get your free Brand Auditget your Audit

The Brand Alignment Audit is a free, personalized look at your brand through the lens of strategy, messaging, and visual alignment. You'll walk away knowing exactly what's working, what's not, and what to focus on next.

Not sure what's holding your brand back?

I do work with clients on an ongoing basis in several different ways & would love to see if it's a good fit. If I might be a good fit, please contact me for more information! 

Do you offer retainer services? 

Absolutely! I aim to create websites that are easy for you to manage. I will record a screenshare video training detailing the ins & outs of your new site so you can learn to use it moving forward. I also offer 15 days of post-launch support as a part of all website projects in case you have questions after your site goes live.



I'm not very tech-savvy. Can you help us learn to use our new website? 

While I do understand that certain situations only require a single logo, I believe that a truly intentional brand needs to be developed as a whole. If custom design isn't the right fit for this season, the shop has strategic templates and resources built with the same approach.


I only need a logo design, can you help?

I primarily specialize in Showit, though also work on Squarespace occasionally. Not sure what's best for your brand? I am happy to help recommend the one that would suit your specific needs best.

What website platforms do you use?

When the brand or site design concept is presented to you, you will see it as a whole so you can get an idea of the big picture. Because I spend so much time on research and strategy, I can better develop, create, and present a solution for you, and I typically need to refine rather than revise. 

How many revisions do I get?

I am happy to split your project total into two, three, our four installments depending on what works best for you. 

What payment options do you offer? 

They might be answered here

Have a few questions first?